Social Media Marketing Certification
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Digital Marketing
45 hours
Rs. 2000
Social Media Certification Course will transform you into an industry-ready social media marketer. It combines the disciplines of advanced social media, advanced content marketing and advanced web analytics course to help you elevate your brand and execute compelling social campaigns. Fast-track your marketing career with this complete, structured advanced social media course.
It is always better to get trained on Social Media Marketing Courses from a reputed institute like EduInpro. We have designed our training modules focusing on key parameters of social media landscape like social presence, branding and customer interaction. The Social Media Marketing Courses will focus on the key aspects of social media like branding, remarketing, generating leads, campaigns management and frequency.
The Social media training is imparted using effective and advanced social media techniques. Social media marketing is the transformed and result oriented online marketing with the objective of generating more traffic and gaining more visibility in all the social networking sites. The Social Media Marketing process facilitates engagement with the clients and promotes brand recognition.
The Social Media Marketing Certification training is designed to build advanced skillsets in social media marketing by following a clear, structured, expert-recommended learning path. You’ll master the various facts of social media marketing—including social media strategy, online reputation management, influencer marketing, content marketing and web analytics, and you’ll acquire extensive project experience and the capability to manage and strategize social media marketing initiatives.
The program gives you access to live, instructor-led online classes conducted by social media expert trainers. You will also get access to high-quality e-learning content, simulation exams, a community moderated by experts, mentoring sessions, and other resources to help you become a social media specialist. Once you complete the program, you will receive an Advanced Social Media certificate from Simplilearn, validating your ability to lead the social media efforts in your organization.
SMM Certification Course Objectives
Building A Social Media Strategy
You will get hands-on experience about social media challenges, strategy building and creating a campaign message. You will have to build a sustainable social media strategy and establish business goals, which will serve as the foundation of your campaign.
Converged Media
In this Project, you will develop the ability to increase the effectiveness of campaigns by learning how and when to trigger additional boosts or efforts from other areas of converged media. You will learn about the role of converged media in social media, understanding paid, owned, and earned media, and putting converged media to work.
Content Marketing
You will learn how to use customer profiles or personas to determine which types of content to develop for upcoming social media campaigns. You will apply concepts such as role of content marketing, building a content plan, matching content to consumer intent and generating content ideas.
Visual Social
You will learn how to generate a wide range of visual and video-based content ideas suited to a campaign or brand. You will also know about the impact of great visuals and leveraging images and videos in social media
Social Sharing
You will learn about understanding the psychology of social sharing, building content and get insights around your current brand positioning and social conversation
Storytelling
You will brainstorm and outline a story narrative, that both defines your brand identity as well as pushing consumers toward a defined conversion point
Influencer ORM
You will learn about social media challenges, strategy-building guide and creating a campaign message. It also highlights the importance to establish a social media listening strategy that identifies potential reputation issues as well as potential amplification opportunities and to leverage that knowledge for further positive exposure of your brand
Social Selling
Helps you establish a clear and relevant consumer journey for your brand and to identify the ways in which you can best serve potential customers on each step of that journey
Social Measurement
You will learn about the basics of social media measurement and social media specific metrics.
Social Media Marketing Certification Modules
Course Outline
- Module1 – Introduction
- Module2 – A detailed Social media marketing overview in Facebook and Instagram
- Module3 – Twitter Advertising
- Module4 – Video Advertising
- Module5 – Linkedin Advertising
What do I need to do to unlock my Eduinpro certificate?
Online Classroom:
- Attend one complete batch
- Successful completion and evaluation of any one of the given projects
Online Self-learning:
- Complete 85% of the course
- Successful completion and evaluation of any one of the given projects
Featured Review
Anup Acharya
I Attended a 2 day weekend course by EduInPro for the Social Media Marketing Certification certification. The instructor was very knowledgeable and engaging. Had Excellent learning and experience.
Bhibudatta
I attended training for Social Media Marketing Certification and the training was very interactive and helpful. Got clarity on many concepts related to Scrum Master role.
Sreeram Narayan
I came across EduInPro for Social Media Marketing Certification . The training was interesting and trainer made the class fun and interesting and the sessions very knowledgeable on the topic!
Namratha Kulkarni
Course with EduInpro was a well-organized one with an excellent tutor. The course included both theoretical and practical real-life cases and hands-on sessions which made training interesting.
Iqbal Arif
EduInPro’s Social Media Marketing Certification was excellent and it got numerous concepts together in a simple, practical and detailed package. I highly recommend EduInPro’s PMP training even if you don't plan to sit for the PMP exam.
Ruthvik Sharma
I came across EduInPro’s Social Media Marketing Certification online and its self-paced module encouraged me to take up the course and made me more proactive with my learning. I took detailed notes, and attended the classes to fit in with my busy schedule and was happy with the course.
Garima Khera
EduInPro’s Social Media Marketing Certification training were so well designed. The hands-on projects helped me understand the theory sessions in depth and apply them on my website.
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